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Adobe Is Shaping The Future Of Creative Mobile Apps
“Adobe is also paving new ways for us to engage with mobile apps by incorporating gestural techniques and ‘digital physics’ that add a great amount of dimensionality and depth to what can be done...
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More Than Half Of Christmas Shoppers Plan To ‘Showroom’ On Mobile This Year
“UK shoppers hold deals in the palm of their hands, quite literally, this Christmas, with more than half using mobile devices to do price comparison on gifts while in store.” Read Article
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Omni-Channel Strategies Get You Digital Ubiquity But Not Digital Relevance
“CMOs are prioritizing mobile customer experiences because they have to. Mobile is after all only becoming more pervasive in the digital customer journey. Accordingly, CMOs have widely accepted a...
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Download Now: Top picks for Retailer Apps
As e-commerce makes the shift to mobile, fashion retailers aren’t planning on getting left behind. Indeed, smartphone app use among retail consumers has far exceeded expectations, with app use...
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Sephora Beauty: Omni-Channel Push
French beauty retailer Sephora is gunning to become a forerunner in digital beauty retailing with the launch of an innovation lab and four new digital initiatives. Billed as an incubation hub for the...
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Should magazines get into E-Commerce?
When you go to Eva Chen’s Instagram, you receive the usual riot of colour-coordinated #shoesies, brunches and CTAs to buy carefully arranged products that you’d expect from your favourite fashion...
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Engagement and Relevance: SXSW 2015 Recap
Two major trends stood out at this year’s South by Southwest, Engagement and Relevance and here’s the lowdown on how they will impact brands in 2015. 1 – Engagement, the new storytelling More than...
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Why Zalando is Europe’s biggest fashion retailer
Do you shop at Zalando? The retailer sells branded shoes and clothing to 15 European countries, and is the continent’s largest online fashion retailer. After a well-documented struggle last year, the...
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Luxury Groups to Get to Know Now!
When it comes to global luxury groups, it can be hard to see past the endless sparring between the industry’s biggest players, KERING and LVMH. But with the burst of digital making its presence felt...
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5 Minutes with Under Armour
Image source: Sid Jatia With experience at Razorfish, Electronic Arts and now sports apparel company of the moment Under Armour, Sid Jatia knows more than most about the development of a successful...
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